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   <title>MEMUP launches a new PMP range !</title>
   <updated>2008-02-12T16:38:00+01:00</updated>
   <id>http://memup.co.uk/MEMUP-launches-a-new-PMP-range-_a40.html</id>
   <category term="Memup News" />
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   <published>2007-11-20T15:42:00+01:00</published>
   <author><name>Memup</name></author>
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      <span style="font-style:italic">Paris, November 20th, 2007</span>. MEMUP, the French specialist of digital entertainment, today announced the launch of two new PMP (Portable Media Player) releases, M40 and Wizzle, and of a new Keos video pocket player release.       <br />
              <br />
       Surfing on the success of the latest products it marketed for Christmas Season, in particular the PMP Orizon and the Sweet perfumed flash storage drive, the French maker is already preparing for 2008 with ultra-design products with range of all the purses.       <br />
              <br />
       “The past few months have been particularly successful for Memup”, <b>explains Pierre Girard, the company’s Europe Marketing Director</b>. “Our PMP Orizon, which was launched only two months ago, is about to become one of our best-sellers of this year-end, and our Vidéo Kazz and Kadance players have achieved the outstanding performance of getting established among market’s giants on the European level”.       <br />
              <br />
       To build on these great successes, the company has been strengthening its two ranges with three new ultra-design multi-feature products that offer, as always, unbeatable value for money.       <br />
              <br />
       • Keos, an ultra-design touch sensitive video pocket player with a double jack to romantically share video, music and pictures       <br />
       • Wizzle, a multi-purpose ultra-slim PMP in pocket format        <br />
       • M40, the market’s cheapest PMP that features television recording       <br />
       
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     <div><b>KEOS: THE FUTURE AT YOUR FINGERTIPS</b></div>
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      <img src="http://memup.co.uk/photo/792556-970292.jpg" alt="MEMUP launches a new PMP range !" title="MEMUP launches a new PMP range !" />
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      Profiled design, touch sensitive, double jack… Keos is an extremely elegant video pocket player which, in addition to traditional audio, radio and podcast functions, also features video and photo display in horizontal reading with a 2-inch TFT screen, one of the largest of its category.       <br />
              <br />
       As a pocket studio, with its double jack, it enables sharing of music, video and pictures with friends or one’s beloved partner. You may extend its storing capacity even more and exchange data thanks to its microSD cards reader.       <br />
       
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     <div><b>WIZZLE: THE ULTRA-SLIM PMP</b></div>
     <div style="position:relative; float:left; padding-right: 1ex;">
      <img src="http://memup.co.uk/photo/792556-970293.jpg" alt="MEMUP launches a new PMP range !" title="MEMUP launches a new PMP range !" />
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      As a smart combination of a pocket format and an ultra-slim technology, Wizzle is the most compact and most discreet of all Portable Media Players!!        <br />
              <br />
       Compactness is not sacrificed on the altar of functionalities and quality. Wizzle enables reading of video (AVI), music (MP3, WMA) and photos (JPG, BMP) on its TFT 3.5-inch large screen, while both useful and playful features – SD cards reader, radio, dictaphone, podcast or even karaoke – may be used. Its embedded loudspeakers also enable sharing of songs and movies with several people.       <br />
       
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     <div><b>M40: A POCKET TV RECORDER</b></div>
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      <img src="http://memup.co.uk/photo/792556-970294.jpg" alt="MEMUP launches a new PMP range !" title="MEMUP launches a new PMP range !" />
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      More than one asset is hidden behind the 16:9 large screen and the highly trendy shape of the M40, the Orizona’s little brother. This video, MP3 and photo reader enables recording of television and is also capable of reading your pocket player’s videos on your TV.       <br />
              <br />
       It has a whole range of very complete functionalities (radio, dictaphone, SD/MMC reader, embedded stereo loudspeakers). Thanks to its reduced size, it easily slips into pocket so that its media library may be enjoyed at any time. Its 4-inch TFT screen features 16 millions colours for an unmatched definition and an optimal rendering of high-definition images.       <br />
       
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  <entry>
   <title>MEMUP reinvents the flash drive with the coloured and perfumed “Sweet”</title>
   <updated>2008-02-12T16:38:00+01:00</updated>
   <id>http://memup.co.uk/MEMUP-reinvents-the-flash-drive-with-the-coloured-and-perfumed-Sweet_a33.html</id>
   <category term="Memup News" />
   <photo:imgsrc>http://memup.co.uk/photo/imagette-770032-942187.jpg</photo:imgsrc>
   <published>2007-11-09T10:05:00+01:00</published>
   <author><name>Memup</name></author>
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      <img src="http://memup.co.uk/photo/770032-942187.jpg" alt="MEMUP reinvents the flash drive with the coloured and perfumed “Sweet”" title="MEMUP reinvents the flash drive with the coloured and perfumed “Sweet”" />
     </div>
     <div>
      Paris, November 5th, 2007 – Strawberry? Mint? Lemon? Orange? MEMUP, the French manufacturer of digital entertainment products, announced today that Sweet, the very first line of perfumed 2.0 flash drives, is now available on the market. The line includes 4 models of acidulated colours. They are 100% anti-shock gum, waterproof and resistant to high temperatures and, as genuine technological sweets, may be consumed without moderation.       <br />
              <br />
       The Sweet line offers up to 8 Go storage capacity and combines the useful and the pleasant with an innovative concept: “Talking about flash drives, the originality of products is rarely the criteria that is put forward”, explains Pierre Girard, Memup Europe Marketing Director. “And yet, with Sweet, we succeeded in combining the usefulness of a mobile storage solution with the playful character of colour and fragrance.        <br />
              <br />
              <br />
       This is the proof that it is still possible to innovate and to differentiate oneself on an ultra-competitive but curiously conservative market.”       <br />
       
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      <img src="http://memup.co.uk/photo/770032-942189.jpg" alt="MEMUP reinvents the flash drive with the coloured and perfumed “Sweet”" title="MEMUP reinvents the flash drive with the coloured and perfumed “Sweet”" />
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     <div>
      Sweet is thus the antithesis of the sad flash drive that we all know. With its elegant design, its vivid colours, its fruited fragrances, it is decorative and functional and shakes up preconceived ideas on digital entertainment.       <br />
              <br />
       But on top of all, unlike gadgets that uselessly encumber the market, Sweet does not forget that it is, in the first place, a flash storage drive: USB 2.0, Ready Boost, Plug and Play, Mac and PC compatible, the drive is also secured via a password lock system. Its extremely convenient cap-fastener makes it impossible to lose it!!        <br />
       In short, Sweet is going to be a great Christmas hit!
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